Basketball+ | undefined Logo
Basketball+ | undefined Logo
Basketball+ | undefined Logo
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LOCATED IN EAST ROCHESTER, NY

CREATING THE WORLD'S
MOST SKILLED BASKETBALL PLAYERS

Basketball+ is a premier skill development facility
specializing in basketball training for all levels of athletes.

OUR MISSION IS SIMPLE -

Empowering Players to
Reach Their Full Potential

Coach Jake Russell distinguishes himself with over 15 years of coaching experience, including collegiate coaching and certification as an I'm Possible skill trainer. His approach combines advanced skill development techniques with a solid foundation in fundamental principles. Every session at Basketball+ is personalized to meet each player's unique needs, ensuring tangible improvements in skill and confidence.

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1000+

Athletes Trained

50+

Pro/College Athletes Trained

15+

Years of Experience

EXPLORE OUR SERVICES

Basketball+ Training Programs 2025

Group Training

Montly Membership Options

Group Training is designed for younger or less experienced athletes and focuses on fundamental skills in a team-based environment. We will emphasize various basketball ball handling skills, coordination, communication, and general basketball concepts. The group setting allows players to learn through peer interaction and fosters competitive spirit, but limits personalized attention.

Personal Training

Monthly Membership Options

Personal Training is tailored to an athlete that is looking for serious and focused growth, seeking advanced development. It focuses on refining specific techniques, correcting individual weaknesses, and implementing game-like scenarios that align with the athlete's position and goals. Personal training offers direct, one-on-one feedback, maximizing progress through customized instruction and high-intensity skill work. This personal training is available to any level of athlete!

Dr. Dish Memberships

All Ages

Plans start at $100/month

For players serious about improving their shot, our 1-hour sessions on Dr. Dish Shooting Machines provide structured, independent training with 24/7 facility access. Choose from 4, 8, or 12 sessions per month.

INSIDE LOOK

Past Camps, Clinics, Training

TESTIMONIALS

What Our Clients Say

"Jake is a phenomenal teacher, coach, & trainer. He has the ability to recognize what players need to develop their game and help them progress their talents. I would highly recommend him to any parent that interested in advancing their child's basketball skills!!"

Aris Ventura

Parent of Athlete

"Coach Jake has been an incredibly valuable resource in the development of our basketball family (6th, 8th and 10th graders - mix of two girls and one boy). We've taken his programs over the years at summer/holiday camps. But now having him (and now team of coaches) at Basketball+ is just great! The programs offered provide development for every level of athlete (entry point to highly skilled baller). If you want to see REAL results and to have your child reach his/her fullest potential then this is the best place in all of the Western NY/Rochester area!!!"

Josh Culhane

Parent of Athlete

"One of a kind training facility for kids and adults alike. Owner and trainer Jake Russell is skilled, knowledgeable, and friendly. Great place to improve your basketball skills individually, in a group, or in a session with Jake. Spread the word, this is a hidden gem in our area, which basketball players need to discover and enjoy!"

Janice Childs

Parent of Athlete

"Coach Jake runs a terrific basketball program. My son and his friends all made big improvements under his training and had fun doing it. I highly recommend him. Nice job, coach!"

Brian Rieth

Parent of Athlete

"My son and daughter have been working with Coach Jake since he first started (3 years ago). We have been impressed with his teachings since day one. Currently he trains my daughter's aau team. We plan on spending every minute at his gym this summer. If you're looking for training that is detailed, challenging and really fun then this is the place to be. Jake is a class act and his training will take you to the next level."

Tara Graziadei

Parent of Athlete

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